Moving onward after the successful delivery of Windows 7, Microsoft is concerned not only with putting together the lines of code that will end up as Windows 8, but also with the evolution of the Windows brand. While the company continues to be largely mum on Windows 7’s successor, and for good reason since Windows 7 GA was just two months ago, various inside sources have confirmed, albeit unofficially, that Windows 8 planning is already in full swing. However, beyond, future capabilities, features and default components, the software giant is also tending to the evolution of its branding strategy that has Windows at the core.

Earlier this month, Microsoft was looking for the Senior Director of Windows Brand Strategy, a “role [that] will focus on the ‘trifecta’ of Windows brands for the consumer audience (i.e. Windows 7, Windows Live and Windows phone) – especially providing thought leadership on the question of how the company can evolve and optimize the Windows brand experience in the years to come with Windows 8 and beyond. However, this role will also partner closely with leaders and colleagues on the commercial audience pivot to refine and evolve the holistic brand strategy for Windows Client, Windows Server, Windows Azure and Windows Embedded,” according to Micros… (read more)

Click Here To Remove Spyware